Holidaymakers buy Skims swimsuit in every colour that 'fits like a glove' and 'hides back fat'

Kim Kardashian's Skims brand is most notable for its shapewear, but it also designs swimsuits, including a one-piece with hundreds of reviews and ratings. The Signature Scoop Neck One Piece has been described by holiday-goers as 'fitting like a glove' and covering certain parts of the body that some shoppers feel conscious about, such as the back and tummy area.

Priced at £96, it is at the higher end of most consumers' budgets for a swimming costume. However, it's a good option for fashion fans who are hoping to invest in a one-piece that will last them for some years.

The Signature Scoop Neck One Piece comes in several sizes, starting from XXXS up to XXXL. There are six colours available, including black, blue, orange, egret crocodile print, champagne tiger print, and dune crocodile print - size availability varies depending on which hue buyers choose.

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Kim's Signature Scoop Neck One Piece One has an overall customer satisfaction rating of 4.6, based on 468 reviews. One shopper said they were 'apprehensive' about buying the swimming costume but were 'suitably impressed' afterwards.

They went on to say: "I ordered it on Saturday and received it by Tuesday. I tried it on, and it fit like a glove! It takes a little stretching, and it does not have nip covers, so wear it at the right time and place. I have a little belly, but it helped hide some of it, and it sits quite high on the hip, giving a sexy leg exposure. Wore it in Mexico. Don’t recommend beach volleyball in it! I got a medium."

A second purchaser rated it three stars, as they didn't like the material: "A little too shear, no boob support area but fits really cute probably shouldn’t get in white."

Another shopper described the swimsuit as 'super flattering', before adding: "The way the fits is perfect to hide my roll of backfat. I'm always self-conscious of. This fit is a home run!"

An additional customer added: "I’m very happy with my purchase, and it was a bonus being on sale! The way the suit snatches your body, it gives you more confidence wearing a bathing suit in public."

Alternative swimsuits are available on the high street, including this tummy-control option from Next (£29). The shape-enhancing swimsuit is made from a firm-support material, has thick straps, and has a deep neckline. Choose from sizes 6-26.

For colourful printed options, look to New Look where this pink and orange ombre one-piece is on sale for £30.99. Shaped with a V-neckline, it has adjustable side seams and ruched sides. Choose from sizes 6-18.

Back to the reviews for the Skims swimsuit, another customer said: "This was such an amazing swimsuit! It fits perfectly and shapes your body. I loved this outfit - it hugged my figure so well."

An additional buyer added: "I love these suits. I need to get in line faster so I can get more colours!" Another concludes: "I love these suits. I need to get in line faster so I can get more colours!"